A new campaign called “Book Two Nights Get a Third Night Free” has been launched at some of the leading Greater Manchester hotels to empower the metropolitan area’s tourism, hospitality, leisure and cultural industries, which are heavily influenced by the region affected are Covid19 pandemic.
Have a Night on Us is led by Marketing Manchester – the organization that brings Greater Manchester to a global audience as a place to visit, meet, invest and study – and is offered in partnership with the Manchester Hoteliers Association, which works with hotels across Europe Region.
The campaign is offering visitors a simple offer to book two nights and a third night for free to help visitors extend their stay in Greater Manchester and have more time to see many of the area’s new and updated attractions and experiences to explore and increase overall spending within the tourism industry.
Nine accommodation providers have so far confirmed their participation in the campaign, including: the Edwardian Manchester, Kimpton Clock Tower, Lowry Hotel, Hotel Brooklyn, Stock Exchange Hotel, Ainscow Hotel, Holiday Inn Manchester City Center and both rooms in Manchester properties. More hotels will take part in the campaign in the coming weeks and months.
The ‘Have a Night on Us’ campaign comes at an important time for Greater Manchester as it emerges from the Covid-19 pandemic and includes a long list of new tourist developments and events that visitors will see throughout 2021 and can also enjoy.
Hopefully those planning a short break in Greater Manchester will take the opportunity to extend their stay and take more time to see the area’s hospitality, shopping, culture and wellbeing, as well as major events and brand new bookable ones Products to enjoy including Scranchester’s Explore the Ancoats Food Tour, an Afternoon Tea Taxi Tour with Manchester Taxi Tours, or a Brunch Tour with Eat Drink Tour.
Tourism was worth £ 9 billion to Greater Manchester’s economy in 2019, and Marketing Manchester estimates that at least 70% of that value has been lost since the Covid-19 pandemic began, resulting in a loss of over £ 6 billion. GBP for Business resulted in thousands of jobs in tourism, hospitality, leisure and culture.
Sheona Southern, Director of Marketing Manchester, said, “Our ‘Have a Night With Us’ campaign seeks to address the current shortage of hotel bookings by working with accommodation partners to offer great deals that visitors will hopefully take advantage of they are enjoying an extended summer break in Greater Manchester this summer.
“Greater Manchester hotels have suffered dire financial losses since the Covid-19 pandemic began, many of which have been out of service for over 10 months due to last year’s tier system and national lockdowns. We are now more optimistic about the recovery and there is much to expect when Greater Manchester returns with a full calendar of store openings and developments in the tourism industry. However, it will be some time before confidence returns and there is still a significant question mark about the future of the major sporting and music events that make our hotel industry thrive, as well as the return of international visitors. “
Adrian Ellis, Chairman of the Manchester Hoteliers Association, added, “This new campaign will play an important role in helping the Greater Manchester hotel sector recover from the devastating effects of Covid-19 and help attract much-needed bookings Bring providers to the accommodation in the region.
“Our hotels have made significant investments to ensure they are Covid Compliant while also meeting VisitEngland’s We Good to Go accreditations. The unique offer “Have a night with us” offers visitors an excellent price-performance ratio. You can rest assured that they are both safe and supportive of the tourism and hospitality industries at a time when they are most in need of assistance. “